10 Best Landing Page Builder Software Tools (2024)

Landing page is the first step for viewers of the website. It plays a vital role in increasing leads, online followers, and generating more sales. For this reason, landing page builder software is essential parts of every website and it is especially for online marketers. 

Instapage

Instapage

Instapage landing page builder is incredibly fast load times that increase bounce rates and conversion rate

Leadpages

Leadpages

Leadpages builder easily builds stunning opt-in campaigns that capture leads and convert customers

Unbounce

Unbounce

Unbounce is the leading best tool for creating landing pages for getting higher conversion in marketing campaigns

The goal of a landing page is driving more traffic to convert sales and build leads before those traffic reach website product page or sales team to make a purchase. Every website doesn’t need a landing page. Landing page is mostly required for business sites. Every page builder tools have built-in templates that are why any one can easily create a land page quickly. So, picking a page builder is a crucial task for any business site. In this article, we want to give a solution for this important task.

Best Landing Page Builder Software


We provide some popular page builder pros and cons details. That discussion helps you find the right one.

1. Іnstараgе

Instapage is a popular landing page builder software for creating stunning landing pages. It is perfect for users from beginners to experts. It helps to improve conversion rates by up to 400%.

Pros:

  • Extremely user-friendly
  • Highly customizable 500+ built-in templates with conversion
  • Capable of publish directly to WordPress or Drupal
  • Incredibly fast load times that increase bounce rates and conversion rate
  • Royalty-free stock images, vectors, and videos
  • Great analytics tools

Cons:

  • Expensive packages price
  • A/B testing only available in enterprise plan
  • Lack of pop-up options

Іnstараgе offers 14 day free trial and paid plan start at $149/month when you paid annually.

2. Leadpages

If your budget is low but looking for a well-featured landing page builder tool, Leadpages is the best choice for you. It can easily build stunning opt-in campaigns that capture leads and convert customers.

Pros:

  • Truly code-free drag-and-drop customizations
  • Over 200 high-converting templates
  • Huge selection of integrations
  • Digital marketing tools
  • A/B testing feature
  • Pop-up options

Cons:

  • All of the templates are not free

Leadpages starting plan at $37/month with 14 day free trial.

3. Unbounce

Unbounce is one of the leading best tools for creating landing pages. It is the best option for getting a higher conversion. More than 1,500 brands all over the world use this. It’s also a perfect choice for marketing campaigns.

Pros:

  • Easy to use drag and drop builder
  • 125 built-in mоbіlе-rеsроnsіvе tеmрlаtеs
  • Smart Traffic tool provides the highest converting rates
  • Opt-in email pop-ups feature
  • A/B testing tools
  • Integrates with top marketing apps

Cons:

  • Not for beginner users
  • Custom classes are unavailable to CTA buttons

Unbounce starting plan at $81/month with 14 day free trial.

4. Swipe Pages

Are you looking to build landing pages quickly with ROI-driven marketing? Without any hesitation, you pick Swipe Pages for this. It provides a high converting and ultra-fast loading AMP landing page.

Pros:

  • Simple Drag & Drop builder
  • Fully responsive high converting templates
  • Directly integrations with Mailchimp, HubSpot, Zoho, and more
  • Perfect for both marketers and agencies
  • SSL ensures that pages load securely and fast

Cons:

  • Limited range of templates

Swipe Pages offers a 14 day free trial and paid plan start at $29/month.

5. Clickfunnels

Clickfunnels is the perfect landing page builder tool for entrepreneurs. More than 100,000 sites are actively using it to easily promote their products all over the world. It also increases your conversion rate by guiding your viewers.

Pros:

  • ​Simple Drag and Drop page builder
  • ​Two-in-one tools that website and marketing funnel
  • Quickly build sales funnels that increase leads
  • Email marketing and email automations
  • Follow-up your visitors

Cons:

  • Customization is really limited
  • Not suitable for small business

Clickfunnels offers a 14 day free trial and paid plan starts at $80.84/month.

6. HubSpot

For people who are looking for page builders for SaaS and B2B marketing, HubSpot is specially created for this. It is an excellent solution for enterprise marketing campaigns.

Pros:

  • All basic marketing campaign tools in free plan
  • Fully responsive Templates
  • Built-in CRM software
  • A/B testing features
  • SEO & content strategy
  • Social media marketing

Cons:

  • AMP mobile pages not available
  • Expensive package price of Professional and Enterprise plans

HubSpot offers a free plan and paid plan starts at $45/month.

7. Wishpond

Wishpond is an attractive landing page builder software that is suitable for both beginners and advanced users. It provides marketing services that are appealing, intuitive, and powerful. It was also named a High Performer in G2’s Marketing Automation Software Grid Report in 2019.

Pros:

  • Super easy drag-and-drop builder
  • Mobile-responsive pages
  • Easily get analytics and lead list exports
  • Powerful additional marketing automation tools
  • Integration with WordPress and social media
  • Live chat support available

Cons:

  • Limitation in customize
  • Lack of dedicated landing page tool

Wishpond offers a 14 day free trial and paid plan starts at $49/month.

8. Landingi

Landingi is a flexible Unique design dedicated to landing page builder software tool. Its dedicated options convert traffic from your digital campaigns and then create customers. It’s most effective for any business.

Pros:

  • Create, publish, and optimize your landing pages in a few minutes
  • True drag-and-drop pixel-perfect editor
  • 300+ conversion-focused templates
  • AB testing
  • In-built Аnаlуtісs Тооls
  • Integrations with popular tools like HubSpot, MailChimp, and more

Cons:

  • AB testing  not available in cheapest plan
  • Lack of advanced tools in staring plan

 Landingi offers a 14 day free trial and paid plan starts at $29/month.

9. Wix

wix

For easy to start creating great-looking websites and landing pages, Wix is another popular landing page builder platform. More than millions of businesses and individuals are using it.

Pros:

  • Highly intuitive drag and drop user interface
  • 30+ free professionally designed templates
  • Integration with over 50 payment systems
  • Free plan provides a wide range of feature
  • Built-in email marketing and social media tools

Cons:

  • Limited control
  • Wix branding in the the free plan web pages

Wix offers a free plan and paid plan starts at $45/month.

10. GetResponse

Getresponse

GetResponse is a high-converting and responsive landing page builder tool. It helps you to generate profit from your landing pages. It is also a multi-faceted marketing platform.

Pros:

  • Drag-and-drop landing page builder
  • Better marketing strategy by Readymade funnel  
  • Integrations with top tools like Salesforce, WordPress and Shopify
  • Capable to promote your webinars
  • Email marketing automation
  • Built in analytics

GetResponse offers a free plan and paid plan starts at $15/month.

Final thoughts

Every platform does not fulfill the complete demand of customers. For this, you need to pick the one which provides the most of the requirements of your.